Under the Influence gives listeners a rare backstage pass into the hallways, boardrooms and recordin
Jesse Brown, founder of Canadaland Podcast Network, and Terry O'Reilly have a fun conversation about
Billboards are one of the biggest creative challenges in the marketing world. They need to be s
This week, we take a look at four brands that have found a way to survive for decades.One company ha
You’ve probably seen those Red Bull Mini Coopers driving around town with the giant Red Bull can on
There are some very interesting loopholes in the world of marketing.Because businesses are always lo
Even though brand names are often protected by trademarks and copyrights, it’s remarkable how many t
This week, we look at the ways libraries market themselves. If you think libraries are quiet, you’ve
“What player has won the most Wimbledon singles titles,” Google will tell you it’s Roger Federer wit
This week, we talk about hotel marketing. Specifically, how some hotels attract guests by adver
This week, we’re talking about the creative ways Hollywood markets films. We’ll talk about how
This week we look at horror in advertising.We’ll talk about why the Red Cross produced a horror comm
In this episode, we talk about one of the legends of the advertising business – George Lois. Out-spo
This week, I ask my advertising colleagues for their most outrageous ad stories. The advertising bus
With multiple ways to skip commercials at our fingertips, advertisers have found a new way to reach
This week, we take a look at the most creative “help wanted” ads in the world. We’ll talk about how
This week, we take a look at church signs. With congregations declining, churches are using the
This week, we look at companies that have spent decades advertising to only one gender - then sudden
This week, we look at candy bar advertising. Millions are spent marketing candy bars every year. We’
We are very excited to welcome Backstage at the Vinyl Cafe to the Apostrophe Podcast Network.Each ep
To kick off our 2023 season, we look at how the Queen’s death affects the marketing world. Over 600
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