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Under the Influence with Terry O'Reilly

Under the Influence gives listeners a rare backstage pass into the hallways, boardrooms and recordin

Episodes

Total: 408

This episode explores what happens to brands when a completely unexpected event occurs. Most compani

In this episode, we explore the crazy world of Trademarks. The key to success in marketing is to sta

From the Digital Box Set: This show marks the final episode of the Under The Influence 2016 season.

S5E25 - Ask Terry 2016

2016/6/24

This week, we take a peek into the risky, yet delicious world of commercial parodies. Some spoof ads

From the Digital Box Set: This week, we take a peek into the risky, yet delicious world of commercia

This week, we take a peek into the risky, yet delicious world of commercial parodies. Some spoof ads

From the Digital Box Set: This week, we explore the little known and surprising world of Industrial

This time, we explore the little known and surprising world of Industrial Musicals. In an unexpected

From the Digital Box Set: The research team at Under The Influence does a lot of reading over the ye

S5E22 - Bookmarks 2016

2016/6/3

The research team at Under The Influence does a lot of reading over the year, and finds a lot of gre

From the Digital Box Set: This week, we explore the world of loyalty programs. In this day and age,

This time, we explore the world of loyalty programs. In this day and age, marketers do everything po

From the Digital Box Set: This week, we take a trip to five different countries to listen to some as

This week, we take a trip to five different countries to listen to some astonishing radio advertisin

From the Digital Box Set: This week, it’s part two of our Strange Bedfellows episode. It’s not just

It’s part two of our Strange Bedfellows episode. It’s not just smaller brands that are beginning to

From the Digital Box Set: This week, we explore the increasingly blurred line between advertising an

In this show, we explore the increasingly blurry line between advertising and porn. There has always

From the Digital Box Set: This is our annual episode where Terry tells some interesting stories abou

S5E16 - Brand Envy 2016

2016/4/22

This is our annual episode where Terry tells some interesting stories about the brands he admires. T