Under the Influence gives listeners a rare backstage pass into the hallways, boardrooms and recordin
This week, it’s our annual Ask Terry episode - where we answer listener questions on the air. F
This week, we look at how self-driving cars affect the world of marketing. While it may seem li
This week, we look at how tourism survives a tragedy. When a city experiences a massive cr
This week, we look at the ad industry’s place in the Guinness Book of World Records. The aim of
This week, we look at products invented by the military. The military has influenced more techn
This week, we explore the art of door-to-door sales. From encyclopaedias, to make-up, to v
This week, we look at brands that aren’t afraid to celebrate their weaknesses. As a rule, no co
This week, it’s our annual look at brands I admire. They may not be the hippest, the
This week, we look at commercials that made the unlikely leap…to Hollywood. Some became big hit
This week, it’s part two of our Jingles episode. Jingles had a great run until the late ‘80s, t
This week, we explore the use of jingles in advertising. So many brands were built on
This week, we explore famous products named after their inventors. Some products are so ce
This week, we look at products that went from worthless to priceless. Products someone created
This week, we explore the world of celebrities in advertising. We’ll tell the story of a super shy m
This week, we debunk urban brand myths. Myths that live on as assumed facts in marketing textbooks,
This week, we explore the fascinating world of Comic Book Advertising. A world where Sea-Monkeys co
This week, we explore how marketers solve difficult problems. We’ll look at how Monty Python stopped
This week, we explore how marketers saved certain foods from oblivion by changing…their names.
This week, we delve into the emerging world of subscription marketing. Did you know you could h
