Under the Influence gives listeners a rare backstage pass into the hallways, boardrooms and recordin
This week, it’s our annual look at brands I admire. They may not be the coolest
This week, we look at the use of profanity in marketing and the resulting upsurg
This week, we look at the fine art of selling the dream. The world of Real Estate Marketing has its
This week, I’ll be sharing some of the major influences in my life that helped inform
This week, we look at celebrities with their own brands. From a small town
This week, we explore Word of Mouth Advertising. Most businesses hope good products and ex
This week, we explore roadside attractions as marketing. Interesting and often quirky landmarks
Do you know which mascot is the most recognized but least liked on TV? This week, we look at di
This week, we explore the world of law firm advertising. Some of it good, some of it bad, but a
This week, we listen to the innovative ways marketers are using sound around the worl
This week, we explore the world of distress purchases. Distress purchases are the things w
This week, we explore the world of unwitting endorsers. Sometimes a celebri
This week, just in time for the Oscars, we look at some of the most innovative movie&
This week, we tell the story of the most interesting adman in the world - Albert Lasker. Lasker had
This week, we look at the use of brand names in songs. Sometimes lyrical mentions lea
This week, we look at products made by monks. Monks create a myriad of merchandise th
This week, we explore the fascinating world of vending machines. Vending machines aren’t j
This week, we look at the history of commercial lengths. From the very first 10-minute rad
This week on Under The Influence, we look at unusual and unexpected advertising placements. As
This week, we look at spokesperson disasters. Hiring a celebrity spokesperson is an advertising
