What matters in education marketing. Episodes fortnightly.
It doesn’t matter where you get your data, university websites are the most trusted communication ch
Most students don’t attend open days, and even those who do, expect (and use!) some kind of virtual
Being a creator, influencer or content entrepreneur. These are the top careers young people want in
Further reading and show notes Offical university LinkedIn accounts are the only ones seeing growth.
It’s shaping up to be a tough Clearing More students are going into confirmation and Clearing holdin
Which universities are winning when it comes to community marketing? Joining Kyle today on the podca
Is your virtual campus tour reaching its full potential? Today, Kyle is joined by Victoria Littler,
Universities are no strangers to branding, but how many institutions are as willing to differentiate
There isn’t a marketing director in existence who thinks peer-to-peer is a bad idea. However, studen
According to Niche’s Spring Junior Survey, three years ago 81% of prospective students said that wee
In today's episode, Kyle is interviewed by the Keystone Education Group on the Higher Ed Chats P
What do students need from a virtual tour, and how can you make your experience memorable? Today I’m
The first rule of podcasting is that it takes 12 to 18 months to build anything that could be regard
We’re used to using ambassadors for recruitment, but what about retention? Is there a role for ambas
Kyle takes a deep dive into the findings of Edified’s Experience Tracker, a benchmark for the state
There’s plenty of material on the power of ambassador marketing, but relatively little on how to bui
Kyle interviews Jacky Gurr, course director for (BA Hons) Content Creation at Confetti Institute of
Ambassador marketing is no longer a secret weapon. The majority of schools are now either a) working
Kyle joins Ruth Dale and Rebecca Roberts on the Behavioral Change Marketing Podcast to discuss how s
Kyle interviews Jaime Bradford, head of recruitment operations at DMU and Helena Torree, marketing m