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cover of episode Pick Me: How to Stand Out in the Competitive RFP Process with Lauren Minors

Pick Me: How to Stand Out in the Competitive RFP Process with Lauren Minors

2023/7/24
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Creative Agency Success Show

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Shownotes Transcript

"Everyone's hungry’ everybody is out there trying to catch those leads. We've seen a ton of RFPs go out recently, and one thing we're seeing is that a lot of clients are not going right back with the incumbent. We've been invited to a lot of dances where the incumbents weren't part of the equation or were eliminated quickly because they're looking for new blood. So that really tells you that the RFP process is going to become more and more competitive." - Lauren Minors

The finer details of this episode:

  • The slow pipeline and increased competition
  •  Retaining clients vs attracting new ones
  • Tracking success in RFPs and client feedback

 

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