Shownotes Transcript
This week's episode is a special one, as it's one of the few episodes where I get to have Dave on the show. Better yet, we are sitting in the same room in Hong Kong, just a couple of days after the Global Sources Summit where we both had a blast. Hopefully videos of the talks will be released soon for those who were not able to attend the event.
We have many takeaways from our time in Hong Kong but one of the most eye-opening is just how much Chinese sellers are invading the Amazon market. They've grown comfortable using Amazon FBA and have become sophisticated in their marketing techniques. Adding to this is the fact that more and more of these sellers are using downright black-hat techniques to try to win more sales.
This topic is just one of the 5 key takeaways Dave and I will talk about in this episode.
Here are other conversation points:
- What Chinese sellers are doing to get market share and what you can do to protect your sales
- Amazon's cross-border program and how American sellers can benefit from it
- Black-hat tactics employed by many Chinese sellers
- PPC optimization
- Increasing pollution crackdowns by the Chinese government and how it can affect you
- Increasing Chinese labor costs
With Chinese sellers getting on the Amazon train and recent factory crackdowns, we might be facing a challenging time ahead. You might be tempted to attempt black-hat techniques like other sellers are doing to stay on top, but keep in mind that the dire consequences make it hardly worth doing. We highly encourage you to stay on Amazon's good side.
Resources mentioned:
Global Sources) ams.amazon.com) Stamped.io) AsiaInspection)
We hope you enjoy Episode 93) of the EcomCrew Podcast. If you want to reach us, just email us at [email protected]. Thanks for listening!