In this episode, I’m sharing one of my most effective strategies for growing my sourdough microbakery—leveraging local Facebook groups. Facebook might feel outdated, but local groups are a goldmine for small bakery owners looking to connect with their community, build trust, and attract loyal customers. I’ll show you how to find the right groups, engage meaningfully, and use these free platforms to grow your bakery business without coming across as spammy.

You’ll learn how to:

Choose the best Facebook groups for your microbakery
Engage with your community and build trust
Use storytelling to connect with customers
Turn casual interactions into sales
Leverage social proof for better visibility
Stay consistent to see results over time

If you’ve been struggling to reach more local customers, this episode is for you. By the end of this video, you’ll feel confident using Facebook groups to grow your bakery and build a stronger community presence. Don't forget to subscribe for more tips on how to build a sustainable, successful microbakery!

Mentioned in this episode:

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31. Engage Locally: How Facebook Groups Can Grow Your Sourdough Business 22:00 Share

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31. Engage Locally: How Facebook Groups Can Grow Your Sourdough Business