To build a successful practice you’ll need outside guidance from consultants who can you help you with business strategy, technology and marketing. But finding the best people is challenging.

In this episode, we break down the 5 qualities you should look for in every outside consultant that you hire. Marketing consultants are notoriously difficult to find, unless you are looking for opportunistic charlatans and well-meaning fools.

Trustworthiness is the most important quality. But finding someone who can explain things in a straightforward, easily understandable way is crucial too.

Read this blog post for key insights on the 5 qualities, and read this post about scoundrels to avoid.

General Resources

Learn to use technology to reduce friction & gain freedom with this resource: https://www.the8020lawyer.com/
Focus on these essential tech tools for maximum traction in your practice.
Take this short law practice assessment to identify your main strengths & weaknesses.

Follow and Review:

We’d love for you to follow us if you haven’t yet. Click that purple '+' in the top right corner of your Apple Podcasts app. We’d love it even more if you could drop a review or 5-star rating over on Apple Podcasts. Simply select “Ratings and Reviews” and “Write a Review” then a quick line with your favorite part of the episode. It only takes a second and it helps spread the word about the podcast.

Thanks to My Sponsor

Smith.ai

Smith.ai is an amazing virtual receptionist service that specializes in working with solo and small law firms. When you hire Smith.ai, you’re hiring well-trained, friendly receptionists who can respond to callers in English or Spanish.

If there’s one great outsourcing opportunity for your practice, this is it. Let Smith.ai have your back while you stay focused on your work, knowing that your clients and prospects are being taken care of.

Plans start at $210/month for 30 calls, and pricing starts at $140 for 20 chats, with overage at $7 per chat. They offer a risk-free start with a 14-day money-back guarantee on all receptionist and live chat plans, including add-ons (up to $1000).

And they have a special offer for podcast listeners where you can get an extra $100 discount with promo code ERNIE100. Sign up for a risk-free start with a 14-day money-back guarantee now (and learn more) at smith.ai.

Episode Credits

If you like this podcast and are thinking of creating your own, consider talking to my producer, Emerald City Productions. They helped me grow and produce the podcast you are listening to right now. Find out more at https://emeraldcitypro.com Let them know we sent you.

Episode 4: Finding Top-Notch Consultants 14:30 Share

The 80/20 Principle

Shownotes Transcript

Episode 4: Finding Top-Notch Consultants