Social media marketing is easy and inexpensive if you approach it right. Being authentic is one key to success, but there's another word that's even more important. And that’s what this episode will explain and discuss.

In this episode, you will hear:

Leveraging social media for attorneys
The importance of relationships in social media marketing
The pitfalls of chasing viral content and the value of authenticity
Practical social media marketing strategies (ex. content harvesting and sharing local events)
Tips for engaging effectively on social media

Show Notes

My LinkedIn bio
My Twitter bio
My Instagram bio
Marques Brownlee (the YouTube tech guy)
The Hustle (best place to get interesting content to share on social media)
AllDrafts (contract drafting tool for lawyers)

General Resources

The 80/20 Principle (my email newsletter)
The 5 Pillars of a Tech-Powered Law Practice
The Inner Circle (an online community for law firm owners)

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Thanks to My Sponsor

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Episode Credits

If you like this podcast and are thinking of creating your own, consider talking to my producer, Emerald City Productions. They helped me grow and produce the podcast you are listening to right now. Find out more at https://emeraldcitypro.com Let them know we sent you.

287: Social Media Marketing: 5 Pro Tips for Lawyers 39:27 Share

The 80/20 Principle

Shownotes Transcript

287: Social Media Marketing: 5 Pro Tips for Lawyers