In this week’s episode of Subscriptions: Scaled, we speak with Elizabeth Connolly, Co-Founder and President of Trifecta Nutrition.

Trifecta Nutrition is a meal planning service, providing delicious and nutritious meals to help people meet their health and fitness goals.

The episode begins with Elizabeth explaining her background and how she ended up founding Trifecta. She then talks more about Trifecta, about their customers’ user journey, and how the company makes it easy for people to navigate their website.

We learn how the individualized onboarding procedure is created and how the Trifecta team keeps customers engaged during the buying process. Elizabeth also explains how Trifecta reaches new customers and how they provide them with a nutrition resource. She also discusses how the team works to keep customers from leaving their subscription or struggling to follow their meal plan.

Elizabeth also explains why the subscription model makes sense for Trifecta. One of the reasons is that people can switch up their diets or change their meal plans to suit their tastes and needs.

The episode comes to an end with Elizabeth sharing what she sees in the future for Trifecta.

Learn what makes healthy meal plan subscription service Trifecta so special by tuning in to the latest episode of Subscriptions: Scaled, with Elizabeth Connolly, the company’s co-founder and president.

Trifecta Nutrition

Ready to get started with Rebar?

Head to rebartechnology.com or email info@rebartechnology.com to schedule a call today.

On Founding an Organic Meal Plan Service with Elizabeth Connolly, Co-Founder & President, Trifecta 30:15 Share

Subscriptions: Scaled - Online subscription services, Subscription business, SaaS subscriptions

Shownotes Transcript

On Founding an Organic Meal Plan Service with Elizabeth Connolly, Co-Founder & President, Trifecta