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cover of episode How Qantas Uses Employees to Tell the Brand Story

How Qantas Uses Employees to Tell the Brand Story

2015/9/8
logo of podcast Social Pros Podcast

Social Pros Podcast

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Shownotes Transcript

Jo Boundy, Head of Digital and Entertainment, joins the Social Pros Podcast this week to discuss employee advocacy on social media and the shift toward lo-fi content quality as marketing is expected to be more authentic and human than ever before. Special thanks to our sponsors: Salesforce Marketing Cloud (The Business Leader’s Guide to Becoming a Social Business: http://www.convinceandconvert.com/20))