Christine Westbury is the CEO and Founder of Blackjet Social, a marketing agency specializing in AI-driven marketing and automation for B2B companies. With over 18 years of marketing and business ownership experience, she has a proven track record of entrepreneurial success, having launched and scaled ventures such as a clean food manufacturing business and an innovative dance school. Christine is dedicated to enhancing the online presence of professional services firms through high-quality content and strategic social media campaigns, focusing on solving audience problems rather than merely promoting services. In addition to leading Blackjet Social, she is the Director of The Space Wellington, a flexible workspace in a prime central location for individuals and businesses. In this episode… The fast-paced marketing world presents unique challenges for businesses striving to connect with their target audience. Professionals often grapple with maintaining a consistent online presence, navigating the complexities of lead generation, and standing out in an increasingly competitive digital landscape. Adding to this pressure, the rapid rise of AI technologies has introduced both opportunities and uncertainties, leaving many wondering how to harness these tools effectively. Christine Westbury shares her expertise in addressing these challenges through strategic social media management and AI-driven solutions. She emphasizes the importance of solving real audience problems rather than simply promoting services, focusing on crafting high-quality content that builds trust and authority. Christine reveals how she created Blackjet Autopilot, a lead generation system with a bold promise of guaranteed ROI, blending innovative AI tools with proven marketing methodologies to help businesses streamline operations and achieve measurable success. Her journey showcases resilience, adaptability, and the creative use of technology to overcome business hurdles.
Tune in to this episode of the Smart Business Revolution Podcast as John Corcoran interviews Christine Westbury, Founder and CEO of Blackjet Social, about revolutionizing B2B marketing with AI-driven strategies. Christine discusses the significance of strategic thinking, the real-world implications of a guaranteed ROI promise, how AI avatars may soon handle aspects of client interaction, and how to craft compelling offers in a crowded marketplace.