Welcome to the SEO.co Daily Search Engine Optimization Podcast. Bringing you daily SEO & digital mar
Google AdWords' automated bidding feature is useful for advertisers who want to purchase traffic in
Google Ads used to be simple. You set a daily budget, and Google would top that amount off and spend
Optimizing Your Cost Per lead in PPC is a step-by-step guide that covers major points such as landin
Optimizing your cost per lead in PPC can be a tricky task. Nevertheless, optimizing can bring signif
Flexible bid strategies in PPC allow advertisers to pay different amounts per keyword, depending on
Flexible bid strategies are a great way to maximize your Paid Search return on investment. By adjust
A Cost per Lead program helps you increase revenue from your PPC campaigns. Cost per lead works by s
A cost-per-lead program in PPC allows you to get a price on converting a visitor to your business. T
The right metrics to track are traffic, conversion rate, click-through rate (CTR), average position,
There are many important and useful PPC metrics to track. As you become more experienced in managing
There is a lot of talk about the wrong ad rotation in pay per click. The wrong ad rotation is the ro
Landing page conversion optimization in pay-per-click marketing is a vital part of the search engine
When you are trying to capture leads and information from potential customers via pay-per-click mark
Landing page conversion optimization in pay per click marketing is a process by which the success of
When you put your Instagram Influencer in front of a large audience, you can't help but to up your c
In this episode, we break down the costs of running Instagram ads for your business, from how much y
"Not Provided" keywords are considered new keywords in Google Ads. "Not Provided" means that there i
Competitor analysis is an essential part of any search marketing campaign. By monitoring your compet
Understanding how much each click costs in PPC marketing is a critical aspect of any company marketi
Scaling PPC marketing is a challenge for most companies. Building the click-through rates (CTR) and
