A lot of webmasters have noticed how many new SEO hosts have sprouted up recently. However, it's important to take a deeper look and see what is really going on. An SEO web hosting company cannot control how any website will rank in the search engines. Many SEO web hosts talk about a unique IP address. There is no doubt that search engines look at the IP address a website is hosted on.
A webmaster can host his or her website on a regular web host, and its potential to rank highly in the major search engines is the same. Search engines do look at the IP address that a website is on. If a website has multiple links pointing at it from multiple websites that are on the same IP block, only the first link helps the website rank higher.
A lot of businesses have a network of websites that are all legitimate. A lot of webmasters purchase expired domain names and use them to boost their websites' search engine rankings. Google refers to this practice as a "link scheme," and while link-building networks produce results, they make SEO extremely risky. It's probably better to go with a web host that doesn't advertise as being an SEO host.
More info about when SEO hosting is critical for search dominance:
https://seo.co/seo-hosting/)
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