cover of episode No.173 抖音炒股,如何一个月卖空气卖 8 亿

No.173 抖音炒股,如何一个月卖空气卖 8 亿

2024/11/19
logo of podcast 三五环

三五环

People
杨天楠
知名楼市专家和生活黑客,播客「听懂涨声」主理人,多次出现在「知行小酒馆」播客节目中。
Topics
杨天楠:抖音炒股现象中,一些大V直接在直播间喊单,鼓吹股票必涨,存在严重风险和法律问题。抖音对财经自媒体人的认证经历了从宽松到严格的过程,但仍存在漏洞,一些非正规机构利用漏洞进行违规操作。一些证券咨询机构,虽然业务合规,但因之前积累的经验和流程,仍可能通过高毛利和频繁交易赚取超额佣金。抖音炒股直播间利用美女主播、宏大叙事等方式吸引眼球,进行情绪化营销,缺乏理性分析。抖音炒股的商业模式:大型投顾公司通过高毛利课程、推票服务等,一个月可获得数亿收入。抖音炒股的运营逻辑是工业化割韭菜,通过机器人、群发消息等方式进行大规模营销,客单价极高。抖音炒股现象中,从业者面临巨大的利益诱惑,难以抵挡人性的考验,平台和监管的缺失导致问题难以解决。抖音炒股现象暴露出互联网平台的结构性问题,平台的效率和算法加剧了问题的严重性,道德责任和监管缺失。互联网借贷的便捷性加剧了投资风险,缺乏反思空间,导致问题恶化。平台有道德责任,监管和自查机制的建立对解决问题至关重要。人性难改,只有平台担责、监管跟进和反思,才能带来正面结果。投资者教育的两种方法:一是先下水,积累经验教训;二是学习投资大师的经验,避免情绪化投资。 刘飞:补充说明和提问,引导话题深入。 刘飞:对抖音炒股现象的补充说明和疑问,以及对杨天楠观点的回应和进一步探讨。

Deep Dive

Key Insights

What is 'Douyin stock trading' and how does it operate?

Douyin stock trading refers to a method where investors follow stock codes pushed by live streamers on Douyin (TikTok) without analyzing fundamentals. It involves high leverage and frequent trading to generate profits. The streamers often use tactics like withholding part of the stock code to keep viewers engaged, promising high returns or even guaranteeing stock price surges.

Why is high leverage trading risky in Douyin stock trading?

High leverage trading is risky because it amplifies both gains and losses. In Douyin stock trading, investors often use high leverage without proper risk management, making it easy to lose significant amounts of money quickly. The lack of fundamental analysis and reliance on speculative tips further increases the risk of losing everything.

How do some companies profit from Douyin stock trading?

Some companies profit by distributing buy and sell instructions to different groups of investors, encouraging frequent trading to generate high transaction fees. They exploit group psychology and internet media to quickly hype stocks, often without regard for the underlying fundamentals of the companies.

What are the ethical concerns surrounding Douyin stock trading?

Ethical concerns include the exploitation of inexperienced investors, the use of manipulative tactics to drive stock prices, and the lack of accountability among streamers and platforms. Many investors are lured into high-risk trades without understanding the potential consequences, leading to significant financial losses.

How has Douyin's approach to financial content evolved?

Douyin initially had a relaxed approach to financial content, allowing a wide range of self-proclaimed financial experts to broadcast. However, after 2022, the platform tightened its regulations, requiring streamers to be affiliated with legitimate financial institutions and hold professional certifications to ensure a higher standard of content.

What is the role of emotion in Douyin stock trading?

Emotion plays a significant role in Douyin stock trading, as streamers often use dramatic narratives and emotional appeals to attract viewers. This can lead to impulsive decisions by investors, who may buy stocks based on hype rather than rational analysis, increasing the risk of financial loss.

Why is it difficult to regulate Douyin stock trading?

Regulating Douyin stock trading is challenging due to the platform's vast user base and the rapid spread of information. Additionally, the use of live streaming allows for real-time manipulation of stock prices, making it difficult for authorities to monitor and control such activities effectively.

What lessons can investors learn from Douyin stock trading?

Investors should be cautious of high-risk trading strategies promoted on platforms like Douyin. It's essential to conduct thorough research, understand the fundamentals of the companies they invest in, and avoid making impulsive decisions based on emotional appeals or speculative tips.

How do some companies justify their manipulative practices in stock trading?

Some companies justify their manipulative practices by arguing that if they don't exploit investors, others will. They rationalize their actions by claiming that they are providing a service and that investors would lose money regardless, so it's better for them to profit from it.

What is the impact of Douyin stock trading on new investors?

Douyin stock trading can have a detrimental impact on new investors, who may be lured into high-risk trades without understanding the potential consequences. Many new investors lose significant amounts of money due to the lack of proper education and the manipulative tactics used by some streamers.

Chapters
本期节目探讨抖音炒股的运作模式,从其定义、行业现状到高杠杆交易的风险,以及平台监管的缺失。通过对典型案例的分析,揭示这种模式的盈利逻辑和潜在危害。
  • 抖音炒股指通过直播间推送股票代码,吸引投资者跟风购买,不注重基本面分析,通过高杠杆和频繁交易来获取利润。
  • 高杠杆交易爆仓风险极高,投资者容易亏损。
  • 平台监管缺失,导致抖音炒股乱象丛生。
  • 部分公司利用高杠杆和频繁交易赚取高额手续费。

Shownotes Transcript

嘉宾|杨天楠,「听懂涨声」主理人,长波家庭财务工作室创始人 主播 | 刘飞,内容创作者,产品经理,袋泡原叶茶「三五杯」联合创始人 本期邀请的是播客圈的老熟人天楠,我们聊了聊一个最近热点的话题:抖音炒股学。这是一种通过直播间推送股票代码,吸引投资者跟风购买,而不注重基本面分析,通过高杠杆和频繁交易来获取利润的方式。投资者教育变成投资者教训,面对这样的行业现状,投资者一定得清楚自己玩的是什么游戏,才能在投资浪潮里赚到钱。希望对你有所启发。 内容索引 02:08) Part1 抖音炒股与行业现状 抖音认证的财经自媒体人质量也会参差不齐 高杠杆交易,爆仓就是很容易的一件事儿 分发买卖指令给两组人,通过他们的频繁交易赚取高额手续费 利用群体情绪和互联网媒体,快速炒作股票很普遍 最聪明的程序员开发了最强大的工具,若被坏人利用,其高效率可能伤害更多人 24:18) Part2 投资心态与行业运作 一个月8亿收入,实则就是在卖空气 股票顾问的运营逻辑就是工业化割韭菜逻辑 我不割这些人他们也会被割的,与其被别人割,不如被我割 人们可能对单个悲剧感同身受,但面对大规模灾难却可能麻木,因为缺乏具体性 46:02) Part3 投资者教育or投资者教训 人性难改,只有平台担责、监管跟进和反思,才可能带来正面结果 对多数人来说,通过炒股获得财务自由是个妄念 投资需逆人流而行,人少处才能发现机会 只有明白自己在玩什么游戏的人才能赚钱 制作人:严格 片头:Where Are You Going (Live) - 海龟先生 片尾:而我也无法摸到上游的风 - 刘森 相关 欢迎在评论区留言交流。如果喜欢《三五环》,也恳请能在苹果 Podcast 、网易云音乐、Spotify 或喜马拉雅留下你的宝贵好评。感谢! 商务合作&嘉宾自荐,请加微信: wocaishiliufei 封面图片由 Midjourney 生成,版权所有©️三五环