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cover of episode TAS 743: 3 Step BRAND GROWTH Validation Process and Checklist + Download

TAS 743: 3 Step BRAND GROWTH Validation Process and Checklist + Download

2019/10/28
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Rock Your Brand Podcast

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Shownotes Transcript

Don’t you hate it when you find your business in a slump or downturn? What does it take to break out of the funk and get yourself and your business back on the right track? On this episode of The Amazing Seller, you’ll hear from Scott as he shares his approach to brand growth and validation. Using this signature style and easy to understand approach, Scott doesn’t let jargon and complex processes muddy the waters. To hear what you need to do to keep your business competitive, make sure to listen to this episode of The Amazing Seller! 

Content is KING

What type of content should you create for your ecommerce brand audience? Where should you start? If you really want to know the answer – look to YouTube! Find out which type of questions people in your niche are looking for answers to by searching YouTube and Google. Let those amazing search engines do the heavy lifting for you. Scott and Chris have a ton of additional information to share with sellers like you. To hear more about creating the type of content you need to succeed – make sure to tune in to this informative episode of The Amazing Seller!

Make sure to niche down!

Do you think you’ve gone as far as you can with niching down your target market? Not so fast; think again! Did you know that you can increase your chances for profitability if you force yourself to niche down even further? The deeper you go drill down into your target market, the harder it will be for someone to hijack your listing or give you serious competition. To hear more about how to niche down your target market as far as possible, make sure to listen to this helpful episode of The Amazing Seller, you don’t want to miss it!

Monetize your home base

Have you reached the point in your ecommerce journey where you’ve started to think about building your brand away from platforms like Amazon? Where do you start? According to Scott, the best place to start is by building social media channels and a home base. Don’t think that you need to have it all figured out to get started. Chunk it down and figure out how to do each step. Tune into this episode of The Amazing Seller to hear from Scott as he explains how sellers like you can get started with creating a blog and monetizing it - you don’t want to miss it! 

OUTLINE OF THIS EPISODE OF THE AMAZING SELLER

  • [0:03] Scott’s introduction to this episode of the podcast. 
  • [6:00] Who is your niche market? Can you find sub-niches? 
  • [8:15] Use search engines to your advantage! 
  • [14:00] How to use YouTube to boost your brand. 
  • [17:20] Making money off of products that aren’t yours! 
  • [23:00] Learn from businesses that you follow. 
  • [25:30] Scott recaps his entire process. 
  • [27:30] Closing thoughts.

RESOURCES MENTIONED IN THIS EPISODE