Home
cover of episode TAS 611: How to Niche Down in Your Market and AVOID Competition in 2019

TAS 611: How to Niche Down in Your Market and AVOID Competition in 2019

2018/12/24
logo of podcast Rock Your Brand Podcast

Rock Your Brand Podcast

Frequently requested episodes will be transcribed first

Shownotes Transcript

Wouldn’t it be nice if there was a way to sidestep your competition and build a profitable ecommerce business? Good news, you can do just that! On this episode of The Amazing Seller, you’ll hear from Scott as he provides his take on building an ecommerce business with a niche market in mind. Don’t leave it all up to trial and error or guesswork, learn from the seasoned perspective that Scott provides! Make sure you have pen and paper ready, you are going to need it!

Make sure to attend Brand Accelerator Live!

Do you have your ticket for Brand Accelerator Live yet? What are you waiting for? Don’t be shy about investing in your growth as a business leader. This special TAS event is one you don’t want to miss out on! Scott and his team have worked hard to make this event worthwhile and valuable. If you want to grow as a business leader and innovator in 2019, this is the event you’ve got to attend. To hear more about Brand Accelerator Live and how to sign up, listen to this episode of The Amazing Seller!

A tried and tested approach.

Let’s face it, gone are the days where you could find a random product on Amazon, source it yourself and then turn a massive profit. Does this signal the end of private label business viability? Not according to Scott! He remains convinced that there are plenty of opportunities available for the ecommerce seller who is willing to put in the work. Are you ready to take Scott’s seasoned advice? Are you willing to follow his tired and tested approach? Learn more about how to get your ecommerce business started the right way by listening to this episode of The Amazing Seller!

Four steps for niching down your target market.

Where can start if you are ready to drill down in your target market? Is there a clear cut method you can follow to help you as you start this process? Yes! Scott has developed a four-step process you can follow that will get you well on your way to niching down in your target market.

  • Use autofill on Amazon to give you suggests.
  • Look at the frequently bought together suggestions.
  • Conduct research using Jungle Scout.
  • Analyze the sales that the products are bringing in.

To get your ecommerce business started with the most targeted and niched down brand possible, make sure to listen to this episode of The Amazing Seller for all key info you need!

Niche down, then go even further!

Do you think you’ve gone as far as you can with niching down your target market? Not so fast, think again! Did you know that you can increase your chances for profitability if you force yourself to niche down even further? The deeper you go drill down into your target market, the harder it will be for someone to hijack your listing or give you serious competition. To hear more about how to niche down your target market as far as possible, make sure to listen to this helpful episode of The Amazing Seller, you don’t want to miss it!

OUTLINE OF THIS EPISODE OF THE AMAZING SELLER

  • [0:35] Scott’s introduction to this episode of the podcast!
  • [2:30] Why you should check out Brand Accelerator Live.
  • [7:30] How Scott has niched down in his target market.
  • [9:20] Even if you’ve niched down, go further!
  • [14:10] Scott walks through how you’d niche down your market.
  • [24:00] Scott’s 4 steps for niching down your target market.
  • [28:15] Closing thoughts from Scott.

RESOURCES MENTIONED IN THIS EPISODE