cover of episode 22. UX, Big Data, and Artificial Intelligence (feat. Kenya Oduor, Ph.D., founder of Lean Geeks)

22. UX, Big Data, and Artificial Intelligence (feat. Kenya Oduor, Ph.D., founder of Lean Geeks)

2022/8/12
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Kenya Oduor
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Therese Fessenden
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Therese Fessenden: 本期节目的核心在于探讨UX领域日益扩展的范围，以及如何利用AI和机器学习来管理和使用大量数据点，从而创造更有意义的用户体验。讨论内容涵盖了UX工作的变化、AI和自动化对UX工作的影响，以及团队如何避免偏差并改进大型数据集的战略思维。 Kenya Oduor: UX领域正在经历从关注界面元素到系统化思考的转变，服务设计成为关键。团队需要关注AI/ML系统的透明度、数据质量和潜在偏差，建立用户对数据的信任。AI和自动化将改变工作的定义，个人需要重新评估自身能力，寻找AI无法替代的优势，例如情感智能、处理非训练数据和创造性思维。在数据驱动型决策中，团队应避免仅依赖现有数据或符合自身观点的数据，避免过度依赖假设，并确保数据收集和分析的专业性。在没有现有产品设计的情况下进行用户研究，可以通过机会陈述、故事板等方式，与用户进行对话，收集反馈，逐步完善产品概念。处理遗留系统的设计挑战同样具有价值，可以将自身定位为能够管理遗留系统演进、做出生命周期决策并利用现有资源的人才。 Therese Fessenden: UX的范围已超越UI，涉及更广泛的产品和服务设计决策。大数据和AI/ML是管理和利用UX设计中大量数据点，创造更有意义的用户体验的关键方法。本期访谈将讨论UX工作范围的扩大、AI与自动化对UX工作的影响以及团队如何避免偏差并改进大型数据集的战略思维。在数据驱动型决策中，要避免确认偏差，并积极寻求证伪。在没有产品设计的情况下进行用户研究，需要深入了解问题空间，与潜在用户进行沟通，并通过迭代的方式逐步完善产品概念。

Deep Dive

Chapters
The episode discusses the evolution of UX work from focusing on interface elements to adopting a systems thinking approach, integrating service design, and leveraging AI and big data.

Shownotes Transcript

How has the UX field changed over the years? What does the future of UX work look like if scope is wildly expanding? Will we be automated out of a job? What should teams do to ensure they’re not misinterpreting data? Kenya Oduor shares her thoughts on these questions and more, offering suggestions for UX professionals wishing to set themselves up for success in a future of coexistence with artificial intelligence systems and automation. (Surprisingly, these tips are quite helpful for planning and analyzing quantitative user research as well.)

Learn more about Kenya Oduor, Ph.D. and Lean Geeks: Bio), LinkedIn), Twitter), YouTube), LeanGeeks.net)

Related NN/g Articles & Videos:

The Relationship Between Artificial Intelligence and User Experience) (4 min video)

AI & Machine Learning Will Change UX Research & Design) (11 min video)

10 Usability Heuristics in Interface Design) (article)

Visibility of System Status (Usability Heuristic #1)) (article)

Hierarchy of Trust: The 5 Experiential Levels of Commitment) (article)

**Related NN/g Course: **Emerging Patterns in Interface Design) (UXC course - full day or 2 half-days)