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cover of episode Maryscott "Scotty" Greenwood (Canadian American Business Council)

Maryscott "Scotty" Greenwood (Canadian American Business Council)

2022/6/10
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Marketing News Canada

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Shownotes Transcript

The one where Ted interviews Scotty from the CABC. Scotty talks about:

  • Her latest book: Speeches and moments between Canada and the US
  • How communicators can cut through the noisy media landscape
  • What Canadian policy makers can do to enhance their message to US policy makers
  • The book that changed her way of thinking about communications

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