Farhan Mohamed (Daily Hive)
Marketing News Canada
Shownotes Transcript
Marketing Jam is a marketing podcast featuring the brightest minds in Canadian marketing, and hosted by the Principal of Jelly Digital Marketing and P.R., Darian Kovacs.
On this episode, Darian is joined by Farhan Mohamed, Editor-in-Chief and Partner of one of Canada's newest and fastest growing news, current affairs, and lifestyle publications, Daily Hive.
Topics discussed by Darian:
- Georgetown "actual reality" promotion
- Instagram introduces ability to follow hashtags
- Burger King uses O.K. Google in ad
Topics of the feature conversation include:
How Daily Hive went from a blog run by three guys in the basement of a home, to one of Canada's biggest media players
What makes a good P.R. pitch and how to pitch Farhan and Daily Hive
Effective use of advertising and advertorial in today's media
The importance of community-focused work
How to be successful when starting an online venture
For show notes and previous episodes visit: http://marketingjam.ca
Find Jelly Marketing on: Twitter - http://twitter.com/jellymarketing Facebook - http:/facebook.com/jellymarketing Instagram - http:/instagram.com/jellymarketing Website - http://jellymarketing.com
More about Farhan and Daily Hive: Website - http://dailyhive.com Twitter - http://twitter.com/farhanmohamed Facebook - http://facebook.com/VCBuzz Instagram - http://instagram.com/dailyhivelife
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