Today we’re delighted to be meeting Finnair), one of the world’s oldest airlines, founded 1923, which operates a network connecting Europe, North America and Asia from its Helsinki hub.
Today, we’re meeting Valter Sandell), who is leading the loyalty and membership strategy for Finnair Plus), a loyalty programme which has undergone comprehensive changes to its design and strategy just recently in early 2024.
Show Notes:
- Finnair)
- Valter Sandell)
- Finnair Plus)
- Watch the full video interview at www.Loyalty.TV)
