ebookers UK was launched in 1998 as the UK's first online travel agency, and added its "Bonus+" programme in 2016, in order to offer its customers a compelling reason to book with them.
Listen to this episode of "Let's Talk a LITTLE Loyalty" to hear my favourite aspects of this simple and generous loyalty programme - particularly its focus on mobile users.
Show Notes:
**1) **ebookers.co.uk)
**2) **Bonus +)
3) Nicki Helfet )