ill communication: copywriting tips & sales strategies for small businesses

As a small business owner, you know copywriting is one of the essential “skills to pay the bills.” B

Episodes

Total: 133

I’m all about finding the easy, simple way to do things, so in this episode, I’m sharing my approach

I’m taking a much needed detour on this episode to address a common issue many of us entrepreneurs f

Recently, I almost marked an email as spam—from someone I know and follow!Why? Because her name wasn

Thinking about running a flash sale?Then this episode is for you. In this replay episode, I'm s

In this episode of ill communication, I’m sharing a rebroadcast of an episode I recorded with my fri

Do you love your bio? As business owners, a bio is something we all need, and it’s one of the first

In this episode of ill communication, I’m turning the tables… on myself.Instead of me doling out the

In this episode of ill communication, I’m continuing our Greatest Hits series and this episode is on

Today you’re going to meet one of the most favourite people I’ve met in this online business world -

We are trucking along on our summer playlist programming and I’m sharing another Greatest Hit with y

In this episode of ill communication, I’m sharing another Greatest Hits episode, and this is one tha

In this episode of ill communication, I'm digging into my archive and rebroadcasting one of the

Can you believe this is the 100th episode of ill communication? That’s a lot of talking! To celebrat

Hoping to take it easy in your life and business this summer? You’re going to love this episode! I&a

What’s in a name? As a copywriter, this is a question I get asked a lot. Several factors go into wri

What’s your ideal summer?For me personally, I’m looking for a summer of ease. I want to work a littl

Thinking about using AI in your business? In this episode of ill communication, I’m answering a ques

Want to turn your complicated and confusing copy into simple, powerful messages that create sales? I

Are you holding back on making an offer because you don't have it up on your website or on a de

Are you overcomplicating your sales copy? Many of us do this! So in this episode, I’m sharing a very