This week look at what would happen if Instagram and TikTok allowed 10 minute short video clips. Also, we breakdown why local network affiliates are trying to convince the FCC to start treating IPTV Streamers like cable TV providers. We also read your emails and take a look at the week’s news.
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Instagram is internally testing the ability to create Reels up to 10 minutes long By increasing the time limit on Reels from three minutes to 10, Instagram would be aligning its short-form video product with TikTok, which expanded its maximum video length to 10 minutes back in February 2022. The change would also put Reels in competition with YouTube. Full Article Here…) Local ABC, CBS, FOX, & NBC Owners Demand The FCC Reclassify YouTube TV, Fubo, DIRECTV STREAM, & More As Cable TV Companies In a nutshell - A bunch of affiliate stations are asking the FCC to treat IPTV streamers like cable companies. Which would force the streamers to negotiate directly with the TV station owners.
If local TV stations win, Fubo, Hulu, and others wouldn’t be able to strike deals directly with Paramount for all CBS stations. Instead, they will need to go to each individual owner of each local TV station.
For the record - CBS owns 14 stations throughout the US.
The net result would mean that live TV streaming services would need to pay a $1.23 fee per subscriber every year for the FCC regulatory fee imposed on cable TV companies. It's our take that the amount would start at $1.23 and go up very quickly.
So Nexstar Media Group, Sinclair, E.W. Scripps, and Gray Television want to cut out the big networks and negotiate directly to bring their locals to streaming services. They hope to get better deals than what the parent companies have agreed to. They argue that the current situation is unfair to local station owners.
The argument is that the deals as they exist today don't give local stations enough money to produce local news.
For now, it looks like local station owners are ready for a long fight to get what they believe will be a better deal for them.
Thoughts on the situation: