词汇提示

1.thickly 厚的

2.distributor 经销商

3.corn dough 玉米面团

4.granted 授权

5.versatile 多样的

6.flavors 口味

7.ketchup 番茄酱

8.vinegar 醋

9.ridged 拱脊状

10.bland 平淡的

11.caution 警告

原文

Potato Chips and Corn Chips

The story goes that the potato chip was invented in Saratoga Springs, N.Y. in 1853.

Multi- millionaire Cornelius Vanderbilt complained to the chef that his fried potatoes were sliced too thickly.

Chef George Crum responded by slicing the potatoes paper thin and frying them in hot oil.

The potato chip became an instant success.

Many companies have made large profits on chips.

The most successful brands are associated with the Frito-Lay Company

Herman W. Lay of Nashville, Tennessee, was selling potato chips from the back of his car in the early 1930s.

He soon became a successful distributor for a brand of potato chips, which were made in Atlanta, Georgia.

When that company ran into financial problems, Lay arranged to buy them out.

It now became H. W. Lay and Company.

Meanwhile in Texas, Elmer Doolin was trying to sell chips made from corn dough.

This was an old Mexican recipe, which Doolin had found in San Antonio, Texas.

At first, these Fritos corn chips were made in Mr. Doolin's mother's kitchen.

It took a few years before they sold very well.

Mr. Doolin moved the company to Dallas and began to expand his market.

In 1945, he granted the H. W. Lay Co. the rights to make Fritos corn chip for the American southeast.

In 1961, the two companies merged to become Frito-Lay Inc.

In 1965, Frito-Lay merged with Pepsi to become PepsiCo. Inc. one of the largest snack food and beverage companies in the world.

In 2000, Frito-Lay sold 58% of all the snack chips in the U.S.A.

In Canada and the United States, Frito-Lay products had sales of $9.9 billion.

The most popular brand was Lay's potato chips, followed by Doritos, Ruffles, Tostitos, Cheetos, and Fritos.

Internationally, Frito-Lay has 28% of the market worldwide.

That amounts to $5.9 billion annually.

Why are potato chips and corn chips so popular? Well, they are versatile.

They can replace other forms of potatoes and corn.

They can also come in various flavors.

For example, potato chip flavors include ketchup, salt and vinegar, barbeque, dill pickle and cheddar.

Potato chips can be thick or thin, ridged or flat, spicy or bland.

Chips can be made from many things besides potatoes.

But chips can also be made from sweet potatoes, parsnips, taro root, peppers and other vegetables.

One caution about potato chips is that they are not a good source of nutrition.

Parents who send their children to school with a bag of potato chips for lunch need to remember that these are just a snack.

Because snack chips usually contain a lot of fat, they can also lead to weight gain.

It is better not to eat snack chips too often and not to eat them instead of healthier foods.

In Canada nearly $2 billion is spent on snack food every year and half of this is spent on chips

Spicy chips are gaining in popularity.

The snack chip industry just keeps on growing.

翻译

薯片和玉米片

故事说薯片是1853年在纽约州萨拉托加斯普林斯发明的。

百万富翁科尼利乌斯·范德比尔特向厨师抱怨说，他的炸土豆片太厚了。

厨师乔治·克鲁姆（George Crum）对此做出了回应，将土豆切成薄片，然后在热油中油炸。

薯片一下子就成功了。

许多公司在薯片上获得了巨大利润。

最成功的品牌与Frito Lay公司有关

20世纪30年代初，田纳西州纳什维尔市的赫尔曼·W·雷（Herman W.Lay）在他的汽车后面卖薯片。

他很快就成为了一家在佐治亚州亚特兰大生产的薯片品牌的成功分销商。

当那家公司遇到财务问题时，雷安排将其收购。

于是它变成了H.W.Lay公司。

与此同时，在德克萨斯州，埃尔默·杜林（Elmer Doolin）试图出售玉米面团制成的薯片。

这是杜林在德克萨斯州圣安东尼奥发现的一种墨西哥老食谱。

起初，这些Fritos玉米片是在杜林先生母亲的厨房里制作的。

过了几年，它们才卖得很好。

杜林先生把公司搬到了达拉斯，并开始扩大他的市场。

1945年，他授予H.W.Lay公司为美国东南部生产Fritos玉米片的权利。

1961年，这两家公司合并成为Frito-Lay公司。

1965年，Frito-Lay与Pepsi合并成为百事公司，是世界上最大的休闲食品和饮料公司之一。

2000年，Frito-Lay在美国销售了58%的零食薯条。

在加拿大和美国，Frito Lay产品的销售额为99亿美元。

最受欢迎的品牌是乐事薯片，其次是多力多滋（Doritos）、Ruffles、Tostitos、奇多（Cheetos）和Fritos。

在国际上，Frito-Lay在全球市场占有28%的份额。

这相当于每年59亿美元。

为什么薯片和玉米片如此受欢迎？嗯，他们多种多样。

它们可以替代其他形式的土豆和玉米。

它们也可以有各种口味。

例如，薯片口味包括番茄酱、盐和醋、烤肉、莳萝泡菜和切达干酪。

薯片可以是厚的或薄的，脊状的或扁平的，辛辣的或平淡的。

除了土豆之外，薯片还可以用很多东西做。

薯片也可以由红薯、欧防风、芋头、辣椒和其他蔬菜制成。

关于薯片的一个警告是，它们不是很好的营养来源。

带着一袋薯片送孩子上学的家长需要记住，这些只是一种零食。

因为零食薯片通常含有大量脂肪，它们也会导致体重增加。

最好不要经常吃零食薯片，也不要吃零食，而吃更健康的食物。

在加拿大，每年有近20亿美元用于快餐食品，其中一半用于薯片。

辣味薯片越来越受欢迎。

零食薯片行业仍在增长

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Level 4-Day 35.Potato Chips and Corn Chips