011: You Can’t Outsource Strategy
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Welcome to episode #11 of IoT Product Leadership, a podcast featuring in-depth conversations with product leaders on what it takes to build great IoT products. I’m your host, Daniel Elizalde.   I’m extremely excited to share this episode with you. My guest today is Rich Mironov, one of the top Product coaches in the world, and I’m also honored to say he is my mentor and my friend.   Rich Mironov is a 30-year veteran of Silicon Valley tech companies who coaches product executives, product management teams, and agile development organizations. Rich is also the author of the book “The Art of Product Management”, which if you haven’t read already, I highly recommend you do.   In this episode, we discuss Rich’s four laws of software economics and we talk about how they impact your overall IoT product strategy. This is an episode that no IoT Product Leader should miss.   To learn more about Rich, and access the resources mentioned in this episode, visit iotproductleadership.com.   There you’ll find the show notes for all episodes, including this one. Plus you’ll find links to subscribe to the show and to join our community of thousands of IoT Product Managers around the world who receive actionable product advice via our weekly newsletter. Once again, that’s iotproductleadership.com   About Rich Mironov: Rich Mironov is a 30-year veteran of Silicon Valley tech companies. Rich coaches product executives, product management teams, and agile/lean development organizations. He also parachutes into software companies as interim VP Products/CPO. Rich has been the “product guy” at six Silicon Valley start-ups.  His long-running blog covers software, start-ups, product strategies, and the inner life of product managers. Rich is the author of “The Art of Product Management” (2008) and founded the first Product Camp." Topics we discuss in this episode: Rich shares his background and about Mironov Consulting. How to help product teams. The first law of software (product) economics - why your development team will never be big enough. The second law of software (product) economics – why all the profits are in the nth copy/deployment. The third law of software (product) economics – how software/hardware bits are not the whole product. The fourth law of the software (product) economics – why you can’t outsource your IoT product strategy. Advice for Product Leaders who are new to developing IoT solutions.

To learn more about Rich and Mironov Consulting: Rich on LinkedIn) On Twitter @RichMironov) Recent blog posts from Rich, “Four Laws Of Software Economics” part 1) Recent blog posts from Rich, “Four Laws Of Software Economics” part 2) Recent blog posts from Rich, “Four Laws Of Software Economics” part 3) Recent blog posts from Rich, “Four Laws Of Software Economics” part 4) Recent blog post from Rich, “Talking Directly with (Real) Customers”) Recent blog post from Rich, “Hearing About Accounts, Listening for Segments”) Mironov Consulting)