Tapping into a really specific niche is only going to help your blogging business. Figure out who your audience is and SERVE THOSE PEOPLE. - Get good at the mechanics of food blogging first, then focus on your audience. - The magic formula: your passions + what people need = stardust magic blogging success! - Figure out what you want to be known for, yes, but also what you DON'T want to be known for. - Tomorrow is made in the here and now, so do the work NOW and you'll reap the benefits later. This is such an inspiring and encouraging episode. You do NOT want to miss this one!