In this episode, Dan and Albert break down Pinterest. Pinterest is an online product and idea discovery platform that helps users gather ideas on everything from recipes to cook to destinations to travel to. Founded in 2010, the platform consists of a largely female audience, at roughly two thirds of its more than 431 million monthly active users. The company generates revenue by selling digital ads and is now rolling out more in-platform e-commerce features.
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In this episode we cover:
What is Pinterest? (2:11)
What is personal media? (compared to social media) (5:50)
Why is Pinterest's declining users a worry? (10:29)
How does Pinterest monetisation of users compare? (18:42)
How can Pinterest build out its creator economy? (31:03)
What the trouble in Pinterest's management team means? (35:07)
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