Nir Eyal, Wall Street Journal bestselling author of “Hooked” and "Indistractable”, and Jeremy Au talked about three main themes:

1. Save Your New Year Resolutions: Nir discussed the nature of January 1 resolutions and the high rate of people abandoning their goals. He attributed this to a warped ecosystem of advice that fails to address the root causes of behavioral stagnation. He emphasized the importance of reconstructing routines to foster consistency, which is essential for rejuvenating lost aspirations. He advised to be thoughtful about the systemic approach to personal growth, rather than relying on transient motivations or flawed self-help strategies.

2. Misleading Weight Loss Industry: Nir took a critical look at the health and fitness industry, highlighting the ambiguity and often misleading information surrounding weight loss and exercise. He pointed out the vested interests in maintaining a level of confusion among consumers, with examples ranging from meal bars to dietary supplements. He advocated for debunking the quick-fix myths propagated by the fitness industry and a focus on the fundamentals: nutrition, regular exercise, and the importance of social connections.

3. Personal Health Transformation: Nir shared his personal transformation from being clinically obese to achieving fitness at the age of 46, highlighting his passions for surfing and running barefoot as key elements of his fitness regime. He also discussed his experiments with different activities, including the reasons why swimming and trampolining did not work for him and offered a personal perspective on finding joy in exercise and the trial-and-error process of discovering what works for individual fitness goals.

Jeremy and Nir also touched upon the broader implications of technology in facilitating behavioral change, the psychological challenges associated with dieting and exercise, and the role of community and social support in sustaining healthful habits.

Watch, listen or read the full insight at https://www.bravesea.com/blog/sustainable-health-habits

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Save Your New Year Resolutions, Misleading Weight Loss Industry & Personal Health Transformation with Nir Eyal - E382 39:19 Share

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Save Your New Year Resolutions, Misleading Weight Loss Industry & Personal Health Transformation with Nir Eyal - E382