Matt is back from vacation. On this episode of the Audience podcast, he tackles the subject of growing an audience in the most tactful way possible. Matt offers tips and advice based on statistics, his own expertise on podcasting, and through the lens of his unique perspective from being in the industry for so long. Even after the biggest year in podcasting, the classic word-of-mouth marketing techniques are still best. Listen in to find out how to utilize it best in 2021, for your podcast.

If you have any questions about this episode or want to get some of the resources we mentioned, head over to Castos.com/podcast. And as always, if you’re enjoying the show please share it with someone who you think would enjoy it as well. It is your continued support that will help us continue to help others. Thank you so much! Never miss another show by subscribing at castos.com/subscribe.

Today you’ll learn about:

Word of mouth is still best
Places to find podcasts:
- Podcast Index
- Podchaser
Give people a reason to listen to the show
How to tactfully and effectively ask people to share your show
The importance of and how to build a community
How to build an email list
Are QR codes the key?
How to use YouTube to your advantage

Resources/Links:

Podcast Index: https://podcastindex.org/

Podchaser: https://www.podchaser.com/

Tom Webster’s Keynote: https://www.insideradio.com/podcastnewsdaily/to-be-discovered-edison-s-tom-webster-says-podcasters-need-to-reach-into-new-places/article\_c8b7e27a-f60c-11eb-8ed0-7fab7c703dd4.html

Castos Academy: https://academy.castos.com/

Castos, private podcast: https://academy.castos.com/private/

Castos, website: Castos.com/

Castos, YouTube: https://www.youtube.com/castos

Clubhouse video: https://www.youtube.com/watch?v=8729ZpWpmIw

Growing through word of mouth 18:36 Share

Audience

Shownotes Transcript

Growing through word of mouth