Today on Audience, Craig talks with Chris Coyier of the Shoptalk Show, which has produced over four hundred episodes. Craig talks to Chris about what it’s like being an online creator (podcaster, blogger, software and web designer, etc.). Chris talks about the lessons he has learned and what it’s like to have a weekly podcast for ten years. They also talk about podcasting trends in terms of marketing, topics, and the future outlook of the industry.

If you have any questions about this episode or want to get some of the resources we mentioned, head over to Castos.com/podcast. And as always, if you’re enjoying the show please share it with someone who you think would enjoy it as well. If you have a quick moment in this busy holiday season, please leave us a review on iTunes. It is your continued support that will help us continue to help others. Thank you so much!

Today you’ll learn about:

The Shoptalk Show, Chris’ podcast about web design
- How it was born from Tech-TV and CarTalk on NPR (RIP)
The importance of consistency and dedication with a podcast
How Chris organizes his web content on different platforms
The cavalier relationship podcasters have with stats
- Optimizing versus creating good content
- Burnout
Energy levels for online content
- Avoiding the online hive of anger
The staying power of the industry
- Audio versus video versus both
Advertising and marketing trends
- Affiliate links or no affiliate links?
- Website conversion
What The Shoptalk Show (and podcasting in general) looks like in 2021
The Codepen Podcast
Podcasts are an evolution

Resources/Links:

The Shoptalk Show: https://shoptalkshow.com/

Chris Coyier website: https://chriscoyier.net/

CSS-Tricks: https://css-tricks.com/

Codepen.io: https://codepen.io/

The Codepen Podcast: https://blog.codepen.io/radio/

Podcasthackers.com: https://podcasthackers.com/

Castos, website: Castos.com/

Castos, YouTube: https://www.youtube.com/castos

Chris Coyier of the Shoptalk Show 40:08 Share

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Chris Coyier of the Shoptalk Show