The Storytelling Expert: How to Speak so That Everyone Listens (Matthew Dicks #202)
The Knowledge Project with Shane Parrish
Shownotes Transcript
Shane Parrish sits down with Matthew Dicks, a renowned storyteller, author, and teacher, to explore the nuanced art of storytelling. They go deep into the techniques that turn mediocre stories into masterful ones.
You’ll learn what makes a story truly resonate with an audience, how to identify and highlight the pivotal moments that create emotional impact, the architecture of compelling stories, how to structure narratives for maximum engagement and how to use techniques like suspense, stakes, and humor to keep audiences on the edge of their seats. This conversation covers broad frameworks, like how to structure a great story—and the granular details, like when you should talk quietly to refocus the audience.
Matthew Dicks is novelist, storyteller, columnist, playwright, blogger, and teacher. He’s published fiction and non-fiction books, the latter of which include:* Storyworthy: Engage, Teach, Persuade, and Change Your Life Through the Power of Storytelling* and Someday Is Today: 22 Simple, Actionable Ways to Propel Your Creative Life.
(00:00:00 Intro
(00:03:28) What makes a good story
(00:06:57) Stories vs anecdotes
(00:08:29) A Story: The Spoon of Power
(00:17:42) The art of story architecture
(00:21:28) Create compelling stories
(00:36:30) Common mistakes & how to fix them
(00:55:01) Strategic listening
(01:03:32) Can you lie in stories?
(01:05:10) 'And' stories vs. 'but / therefore' stories
(01:10:05) Finding engaging stories in everyday life
(01:20:05) Structuring a story
(01:24:00) Storytelling for an unforgettable brand
(01:31:20) Learn confidence
(01:38:40) Writing vs telling a story
(01:51:53) Teach kids to love writing
(01:55:15) Define success
Newsletter - The Brain Food newsletter delivers actionable insights and thoughtful ideas every Sunday. It takes 5 minutes to read, and it’s completely free. Learn more and sign up at https://fs.blog/newsletter/
--
Upgrade — If you want to hear my thoughts and reflections at the end of the episode, join our membership: https://fs.blog/membership/ and get your own private feed.
--
Follow me: https://beacons.ai/shaneparrish
--
Watch on YouTube: https://www.youtube.com/@tkppodcast
--
Sponsor: Overlap https://www.joinoverlap.com/ - Listen to podcasts like never before.