The most important “most important election”?
27:27 Share

Remember, remember the 5th of November, because this is the most important election of our lifetime. Fellow Americans, this election is not only the most important of our lives, it is one of the most important in the life of our nation. And this is the most important election. I think it's gonna be the most important election of them all.

I mean, they had some pretty good ones, right? Long time ago, they had some pretty good ones. Stop me if you've heard this one before. Every single election, you're going to find somebody saying that. You can't go anywhere without it being the most important election of our lifetimes. And that was also true four years ago and eight years ago and 24 years ago. We're going to try and figure out if this really is the most important, most important election of our lifetime on Election Day here at Today Explained.

Remember to ask for Botox Cosmetic by name. To see for yourself and learn more, visit BotoxCosmetic.com. That's BotoxCosmetic.com.

Hey, it's Scott Galloway. And on our podcast, Pivot, we are bringing you a special series about the basics of artificial intelligence. We're answering all your questions. What should you use it for? What tools are right for you? And what privacy issues should you ultimately watch out for? And to help us out, we are joined by Kylie Robeson, the senior AI reporter for The Verge, to give you a primer on how to integrate AI into your life.

So, tune into AI Basics, How and When to Use AI, a special series from Pivot sponsored by AWS, wherever you get your podcasts. Explained.

2024 explained. Jeffrey Engel is the director of the Center for Presidential History at Southern Methodist University. We reached out to him because we couldn't help but notice everyone saying this is the most important election of our lifetime this year. We asked him if anyone's ever said that before. I think the better question is, has anyone not said it? This is the most important election ever.

of our lifetimes. There are just eight days left in what is the most important election of our lifetimes. This will be maybe the most important election that our country's ever had. Former First Lady Barbara Bush said this is the most important election of my lifetime. That's why this election could not be more important. This is the most important election I believe in 100 years. Perhaps Senator Kennedy has already indicated the most important election in our history.

People basically say it every single election cycle. Obviously, the candidates want you to get motivated and get to the polls. They're people anyway. And more importantly, I think, to be honest, the advertisers want us to think that it's the most important. And of course, we all know, by definition, it cannot, every single election cannot be the most important of our lifetime. I think some are, in fact, more important now

than others. I think the best way to think about this is to think about the distance, the divergence between what the two candidates are offering.

It is a choice about whether we have a country rooted in freedom for every American or ruled by chaos and division. They treat you like garbage, they treat our whole country like garbage with open borders, with all of the horrible things they've done to hurt our country, inflation that should have never happened. This is in 2024.

basically as wide as I can think of between the two candidates' positions in Business of America since perhaps 1932. And so this is probably why this one feels a little bit more important. I would say it's more important. I'm just not legally allowed as a historian by my training to say most important.

You mentioned 1932. Can you take us through perhaps some historic occasions where it did actually feel like

Like the stakes were really high. You mentioned that the ideological distance between the candidates can help dictate the import that at least is being sold to the American public. Yeah, I actually think 1932 is a really helpful one for us today, not least of which because the term fascist was thrown around quite a bit during that time as well. So let me just set the background for everybody. The Great Depression has already been going on for three and a half years. Farmers find no market for their produce.

and the savings of many years and thousands of families are gone. This is the worst economic crisis in American history that we've ever had, much worse than anything anybody in our lifetimes basically has seen. And consequently, it was a very impactful election because Franklin Roosevelt, the challenger, the Democrat, he basically made the following campaign slogan, which is, "Vote for me, I'm not him." And the him was Herbert Hoover. The past three years,

And Herbert Hoover, who of course was given blame, if you will, by the American people because the American people, as we see today, always blame the president for good or bad economic times, especially bad economic times.

And also Herbert Hoover, who frankly didn't think that there needed to be that much government intervention in helping people suffering through the Depression. So Franklin Roosevelt, who actually campaigned on a remarkably ambiguous platform, basically said two things. I will do more and I'm not him.

Ultimately, what's really interesting about this election is that Franklin Roosevelt, when he gets inaugurated in 1933, we all remember his inauguration address where he said... That the only thing we have to fear is fear itself. That's the most memorable line, but it's not the most important line. The most important line is when Roosevelt said, I intend to work with Congress. Keep in mind, by the way, it's a Democratic Congress. I intend to work with Congress to solve the present crisis. But...

If Congress doesn't do what I want, I'm going to assume... Given to me by the Constitution as though... To wage war against the current crisis. You can imagine his detractor said...

That sounds pretty fascist to me, especially this is the era of Mussolini and literally the era of Mussolini and Hitler. I mean, you know, the story is and this is one of those stories that's mostly probably true. At least it's true-ish in the sense that it gives a flavor of what happened is that Franklin Roosevelt was sitting in his office that night, the Oval Office, first time behind the Resolute Desk. And his chief aide, Harry Hopkins, comes in and says, you know, Mr. President, I

if you solve this, you're going to go down as the greatest president in American history. To which Roosevelt replied, if we don't solve it, I'll go down as the last. And that wasn't hyperbole. That was the depth of which people were really questioning whether, and this will sound familiar to us today, whether the world had gotten too fast for democracy, whether the new communications of radio and aircraft had sped things up so much

that democracy with its slow, deliberate conversation was just not up to the task of the 20th century. You can hear that argument today, obviously, given the new changes in technology that we have. So it's a very resonant election, I think. Let's take it back to a time that was a bit slower. Let's go back to the 19th century for a minute here, because talking about the Great Depression, an inflection point for this republic,

It reminds me that we once went to war with ourselves. Was there an election around the Civil War or even Reconstruction that felt pivotal, existential, that felt like the most important we had ever seen? No doubt. And in fact, I'm glad you used the word existential because I think that's exactly the right word, that there are certain moments in American history that involve elections, but I think broader crises where we say, boy, if you know, if we don't get this right,

then we're not going to have a republic anymore. In fact, I think actually there were three in our past specifically, the Great Depression, the Civil War, which I'll talk about in a moment, and the beginning. You know, if you don't get the country started off right, it's not going to work out well. And the 1860 election also has some resonance for us today, though I'm always hesitant to say there's resonance for the Civil War, but this is something I think people should pay attention to.

Before the election, Democrats primarily in the South, Confederate supporters, people from southern states, shall we say, pro-slavery supporters, made it very clear, very plain, that if they lost the election, they were going to secede. And I think the way most Americans think about the logical sequence of this is that the election occurred, Lincoln won, and then the states said,

Mm-hmm.

The reason that the Southern Democrats primarily, but Southerners felt that they needed to leave the union was because they could read an actuarial table as well as anyone else and realize that if Abraham Lincoln or any Republican or any Northerner is able to capture the White House without getting a single electoral college vote from the South, they're never going to get any again, any presidents again. So it was all laid out before the election.

And you said, going back even further, to George Washington, we have...

An election that fairly qualifies as the most important of a lifetime. Not our lifetime, but a lifetime. Yeah, I mean, people certainly in the election of 1800, that was the sentiment. That's, of course, the election when Thomas Jefferson, who had been vice president, defeated the incumbent president, John Adams. That was a real election that was, I think, really critical at the time, but more importantly, critical in hindsight.

Because this is actually the election that gives us the precedent and the practice for a peaceful transfer of power. Because when George Washington handed things off to John Adams, they were of the same party. So it wasn't that radical a move for the president and the vice president to just sort of hand things off.

When Thomas Jefferson took over, this was a hostile takeover. This was new people coming into town and taking the jobs of old people who were kicked out. And one of the things that's been noticed in the last four years, as President Trump broke with the tradition of attending the inauguration of his successor,

People point out that John Adams did not attend the inauguration of his successor. And in our modern sense, I think some people have chosen to criticize Adams for that. I actually think that that's a moment where we should praise Adams because he's setting a precedent. He is making the point by leaving town before the inauguration that the town is yours.

Like, the government is yours. My job is done. Literally. Not even ceremonial for me to be here anymore. I missed the video where Trump said that about Biden, though. I'm looking still. I'm looking still. A lot of people feel anxious today. A lot of people have felt anxious for weeks, for months around this election issue.

Does your historical vantage, does remembering every day that this country went to war with itself, that this country's leaders used to solve their problems by literally shooting each other, does that bring some cold comfort on a day like today? You know, it gives me confidence.

Confidence, but it doesn't give me a guarantee. And I'll tell you why. We in the United States, especially in the 20th century, the way that we've decided to design our educational system, which parenthetically doesn't pay nearly enough attention to history, what people usually do learn about history is that things get better.

And that we have a crisis. We had the Civil War. That was terrible, obviously. But look, we got better. And we resolved some of the issues. We got rid of slavery. And then, you know, we had a civil rights movement. It was difficult. It was terrifying for people. But look, it got better. We had the Great Depression. It was bad. But we solved it. Look, it got better. The truth of the matter is that progressive idea that things always get better is true up until the moment that it's not.

Which is to say, I take great comfort in the fact as an American that we have bounded together and the better angels of our nature, as Abraham Lincoln would say, spoke to enough people that they were able to pull the country through the crisis. However,

That only happens because people at the time put their nose to the grindstone and worked really hard through a terrifying time. So I take comfort in the fact that we have a tradition of doing things that make the country better and getting through our crises. I sleep a little bit better at night, right up until the moment where I wake up in the middle of the night screaming, remembering that, wait, that means I have a responsibility to work as hard as people in previous generations.

History professor Jeffrey Engel, Southern Methodist University in Dallas, Texas. When we return on today, explained how this year's most important election of our lifetime stacks up against all the rest.

Support for Today Explained comes from Mint Mobile, the company that offers you a deal so good it seems like a scam, but it's not. When you purchase a new three-month phone plan with Mint Mobile, you'll pay just $15 a month. No hoops to jump through, no fine print, just a great deal. All Mint Mobile plans come with high-speed data and unlimited talk and text delivered on the country's largest 5G network. You can even keep your phone, your contacts, and that same number.

You can get this new customer offer and a three-month premium wireless plan for just $15 a month by going to mintmobile.com slash explained. That's mintmobile.com slash explained. You can cut your wireless bill to $15 a month at mintmobile.com slash explained. $45 upfront payment required, equivalent to $15 a month. New customers on their first three-month plan only. Speed slower above 40 gigabytes on this unlimited plan. Additional taxes, fees, and restrictions do apply.

See Mint Mobile, please, for details. Support for today Explained comes from Shopify. Running your own business has never been easy, business owners know. And these days, it's even harder. You might have a killer product, a slick brand, and still not be able to convert browsers into buyers, especially if it's just too complicated to buy your product.

You might want to try Shopify. Shopify is an online commerce platform that makes it easy to buy and sell. According to Shopify, businesses that use their ShopPay feature see conversions up to 50%, fewer carts abandoned, more sales. The platform is engineered to drive growth for mom-and-pop shops and retail giants alike. Shopify's ensemble of useful tools can make it easy to sell in person and online. Shopify is the commerce platform of choice for brands such as

such as Allbirds, Skims, Momofuku, Mattel, and so much more. You can sign up for your $1 per month trial period at shopify.com slash explained, all lowercase, guys. You can go to shopify.com slash explained to upgrade your selling today. That's shopify.com slash explained.

Support for Today Explained comes from Noom. Noom wants to remind you that the end of the year is on the horizon. We don't know who the president will be, but we know that...

Time marches on, y'all. And so if you made a New Year's resolution back in, you know, Jan, like, it's crunch time, they say. And yes, maybe you cheated. Maybe you lost track. We're all human. But Noom wants you to know that, you know, if you started rebounding with junk food on that diet you resolved to, you know, commit to, it may have less to do with discipline and more to do with psychology. Ask Phoebe Rios, one of our colleagues here at Vox, who tried Noom herself.

I feel like the plan Noom created was catered to my individual needs. It was very thorough. I felt like the questions they asked, I hadn't even asked myself, like what time I get out of bed in the morning and if I eat with my phone in my hand. It was very helpful and very, very educating of how I spend my day. Stay focused on what's important to you with Noom's psychology and biology-based approach today.

Sign up for your trial today at Noom.com. I was Hillary Clinton's vice presidential running mate. At the time, you said it was the most important election in American history, and that democracy was on the line. It's been less than eight years. What's my name?

Today Explained, Sean Ramos-Ferrum joined by Julia Azari, a professor of political science at Marquette University. We asked her to help us assess this argument that today's election really is the most important election ever. I think that this is a lot clearer on the Harris side, the kind of argument about the

democracy being on the ballot and the ways that Harris has tried to frame the election around democracy considerations around Project 2025, around January 6th, and the speech that she gave last week in Washington, D.C., to try to allude to that. We know who Donald Trump is.

He is the person who stood at this very spot nearly four years ago and sent an armed mob to the United States Capitol. So I think for the Harris campaign, it's very much about democracy. For...

The Trump campaign, I think it's maybe a little bit blurrier, but his message is always about national identity being at stake. You know, he had this phrase he said on January 6th, 2021, about how... And if you don't fight like hell, you're not going to have a country anymore. It's very similar to some language that Andrew Johnson used in the years after the Civil War. So it's a sort of recurring thing in American politics to talk about the stakes of what's going on and...

to kind of have a racial element to that. You got to get these people back where they came from. You have no choice. You're going to lose your culture. You're going to lose your country. And I do think that that's some of what gets lost in the

The way that the Democrats frame the stakes of this election is to talk about Trump as being unprecedented. And there are some elements of that that are unprecedented, but there are also some elements that have a lot of deep continuity in history. Do we know if it's working for either Harris or Trump, the message that it's do or die, this one is the big one? In a very general sense, voter turnout does go up when people vote.

care about the difference between the two candidates and perceive that difference to be meaningful. There's this sort of misconception that elections that are kind of hard fought turn off voters. And actually what we've seen is compared with like the late 90s and early 2000s, I remember when I was kind of aging into the electorate, voter turnout was quite low. And I always tell my students, I was in college in 2000, I couldn't get my roommates to vote. They were just uninterested in the difference between Bush v. Gore. Yeah.

You know, they did not see these two candidates as having compelling differences. Neither did Rage Against the Machine. They made a whole music video about it. Exactly. I support the death penalty. I support the death penalty. We will be prosperous if we embrace free trade. Prosperity from free and fair trade. Woo-hoo!

We think of that as being now like a simpler time and a time when people were using this most important election of our lives much less. As we got more into these more existential elections, so like really the Bush era, 2004, 2008, 2012 even, and then of course this whole Trump era, voter turnout has gone up. I mean, it hasn't climbed steadily or in a super clear pattern, but for sure, like people are way more engaged. And that's what happens when people care about the difference between

the two candidates. Harris is selling this argument that this is the most important election in our lifetimes based on the idea that Donald Trump wants to fundamentally alter our democracy. He was president once, and yes, that whole era ended in an insurrection, but did he fundamentally alter our democracy that go-round? I actually think so.

The most obvious one is that the peaceful transfer of power is a sort of really critical element of democracy that simply did not happen. There's just no way to spin it in 2021. Not just January 6th, but all of the legal stuff that went into it, all the legal jockeying that went into it. The election was totally rigged.

Looking for loopholes in the law that allow you to do what you want, even if it doesn't necessarily serve public purposes. I think that Trump decisively lost the popular vote and governed very much as if he had decisively won the popular vote.

I think there was a lot of evidence of using the office for private purposes. So I think that there was some real

change to American democracy in, I think, really key and important ways. We have some very bad people. We have some sick people, radical left lunatics. And I think they're the—and it should be very easily handled by, if necessary, by national guard or, if really necessary, by the military, because they can't let that happen.

The argument from the right as to why this is the most important election in the history of the republic is that if you don't vote for Donald Trump, Kamala Harris is going to fundamentally change this country. Is there any credence to that argument? It's very unlikely that Kamala Harris as president would fundamentally change this country.

I would mostly look to Obama and Biden for guidance as to what kind of politician Harris will be. And I think that if Harris wins, we will think of this as a historic election. We'll think of this as the first woman president. And then very similar to Obama as the first African-American president, we'll then see governance that doesn't really match the

The level of revolutionariness of the election result. You'll see governance that very much reflects, you know, a complicated Democratic coalition. We'll see governance that I think will reflect a changed Democratic Party that has shifted to the left and consolidated politically.

on abortion has shifted to the left on economics in some ways, but also a party where there are a lot of Democrats in swing districts who are very, very cautious in their rhetoric about the police. I think we'll see somebody like Liz Cheney or another Republican in her cabinet playing a role, probably not setting key policy, but playing a role. And I think it would be to the benefit of the American public to have a member of my cabinet who was a Republican.

I cannot imagine that it will fundamentally change American democracy as far as the policies that she would pursue and the coalition that she would lead.

You're kind of saying that Harris pretty much promises more of the same, which might be the fundamental reason that people vote against her. It might. It might. You know, we spoke to the history professor early in the show. We're speaking to the political scientists now. Both of you seem exhausted by this pitch from candidates that the most important election ever. Yeah. Yeah. Give me a break.

When it actually comes, will we know it? Will there be a most important election ever? And how will we know it's for real? I have to be honest, I think I might just be exhausted in general. Join the club.

It might just feel like it's been one long campaign since June 2015. You know, I was sort of looking through some of the news articles about how common it is to say it's the most important election. And I came away with the conclusion that maybe it is just because elections are real important. You know, I don't want to be cynical about that claim. I actually want to I want to sort of like give credence to the idea that every election maybe is the most important.

Julia Azari leads the Civic Dialogues program at Marquette University in Milwaukee, Wisconsin. She's also written for Vox.com. We here at Vox will try to answer all your questions about the results on tomorrow's edition of Today Explained. But if we don't get to any, there's always the new Explain It To Me podcast. Give them a call with any election-related questions you may have at 1-800-618-8222.

Have a great vote.

The number one selling product of its kind with over 20 years of research and innovation, Botox Cosmetic Adipotulinum Toxin A is a prescription medicine used to temporarily make moderate to severe frown lines, crow's feet, and forehead lines look better in adults.

Thanks for watching.

Allergic reactions can include rash, welts, asthma symptoms, and dizziness. Tell your doctor about medical history, muscle or nerve conditions, including ALS or Lou Gehrig's disease, myasthenia gravis, or Lambert-Eaton syndrome in medications, including botulinum toxins, as these may increase the risk of serious side effects. For full safety information, visit BotoxCosmetic.com or call 877-351-0300. See for yourself at BotoxCosmetic.com.

What software do you use at work? The answer to that question is probably more complicated than you want it to be. The average US company deploys more than 100 apps, and ideas about the work we do can be radically changed by the tools we use to do it. So what is enterprise software anyway? What is productivity software? How will AI affect both? And how are these tools changing the way we use our computers to make stuff, communicate, and plan for the future?

In this three-part special series, Decoder is surveying the IT landscape presented by AWS. Check it out wherever you get your podcasts.