cover of episode Embrace the Dip not the Content

Embrace the Dip not the Content

2024/8/29
logo of podcast People Magic: How to Build a $1M Community

People Magic: How to Build a $1M Community

Chapters

Launching a community involves navigating a "dip" after the initial excitement. Instead of quitting, embrace workshopping and curiosity to understand what worked and what didn't. True growth comes from iterating and adapting after the initial launch.
  • The post-launch dip is natural.
  • Workshopping is crucial for growth.
  • Don't quit during the dip, stay curious.
  • Growth happens after launch, not on launch day.

Shownotes Transcript

After you’ve launched, it’s so easy to hit the dip. The thing that didn’t go right, the thing you didn’t expect. You have two options; are you going to quit or power through with workshopping? The ability to stay curious in this process of workshopping is one of the most important muscles to learn. Only through workshopping are you going to unlock growth. But how much content do you need to get started? So much less than you think. Remember, you’re not setting up your members to consume, you’re setting them up to go on a quest with each other.