cover of episode 4 (Sell): Everything you need to crush cold emails (Kyle Coleman, VP Revenue @ Clari)

4 (Sell): Everything you need to crush cold emails (Kyle Coleman, VP Revenue @ Clari)

2020/5/20
logo of podcast 30 Minutes to President's Club | No-Nonsense Sales

30 Minutes to President's Club | No-Nonsense Sales

Shownotes Transcript

Join the most tactical sales newsletter in the world: https://hubs.ly/Q01-R33G0

Four Actionable Takeaways:

  • 5x5x5: 5 minutes of research. Find 5 insights on the person/account. Write your message in 5 minutes.

  • Use whitespace in your emails and have 1 idea per line. Make the structure and the tone conversational

  • Keep your emails short. If you have to scroll more than once or if an email is over 125 words, fix it.

  • Have your voicemails reference your emails and vice-versa. It boosts your reply rates.

Kyle Coleman’s Path to President’s Club

  • VP, Revenue Growth & Enablement @ Clari

  • Sr Director, Sales Development & Optimization @ Looker

  • A massive LinkedIn following with killer content

RESOURCES DISCUSSED