Bruce Kennedy, Social Media Manager at Cision, joins the Social Pros Podcast to discuss the current state of PR and crisis management.
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In This Episode
How to stay relevant in PR
Why Twitter is still the biggest social platform for PR
How content creators differ from traditional journalists
Why crisis planning is mandatory
How analytics have helped businesses prioritize responses on social media
How Facebook Live has changed crisis management
Resources
The Complete Guide to Social Media for B2B Marketers)
TechSmith)
Cision)
Gushers Instagram)
Visit SocialPros.com) for more insights from your favorite social media marketers.
