Home
cover of episode New Strategies for Today's Social Media Landscape

New Strategies for Today's Social Media Landscape

2018/1/19
logo of podcast Social Pros Podcast

Social Pros Podcast

Frequently requested episodes will be transcribed first

Shownotes Transcript

Jay Baer, Founder of Convince & Convert, and Adam Brown, Executive Strategist at Salesforce, discuss how social media has changed in the past year and give predictions for the coming year.

 

Special thanks to our sponsors:

Salesforce Marketing Cloud (Magic Moments: How to Create Inspired Marketing to Amaze Your Customers: candc.dl/amazecustomers)) Convince & Convert (Experience This! Show: experiencethisshow.com)) Yext (The Everywhere Brand: http://offers.yext.com/everywherebrand))

 

In This Episode

  • How ephemeral content has developed and changed the social landscape over the past year
  • How simplifying the user interface can create a drastic shift in demographics for a social media platform
  • Why video has become one of the essential tools for social media marketing
  • How the world of social media could shift in the coming year
  • Why it's better to go more in-depth on a couple of social channels rather than trying to build a presence on all channels

 

Visit SocialPros.com) for more insights from your favorite social media marketers.