Ted Fay, Vice President of Digital Marketing at ACCO Brands, joins the Social Pros Podcast to discuss how a century old brand builds a social presence from scratch in 2018.
Special thanks to our sponsors:
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In This Episode
How to build loyalty for multiple brands under the same company
How to build a social presence as a historic brand
How to gauge “return on influence”
How social can augment other forms of direct marketing
Resources
At A Glance) (Use promo code SOCIALPROS)
Salesforce)
ICUC)
Visit SocialPros.com) for more insights from your favorite social media marketers.
