In episode 411, Sabrina Currie teaches us how to up our writing game by focusing on clear, concise blog writing that shows our personalities while providing accurate information about our recipes.
Sabrina started her career in food right after high school by attending cooking school. After doing a few different jobs in the food industry, she went into the healthcare field. She eventually found herself needing a creative outlet so she picked up a DSLR and started photographing food and nature. After taking a Wordpress blogging course, Sabrina decided to start a food blog and after a while wanted to make it more than a hobby. She has steadily increased her web traffic by scheduling an audit by Casey Markee and using tools like RankIQ and Keysearch. Her days are spent working half time in a hospital and half time blogging and writing while enjoying being a wife and mom. In this episode, you’ll learn about small tweaks you can make to your writing to make it more accessible and appealing to your readers.
- Answer simple questions about your recipe to create a clear context.
- Who will your recipe be great for?
- Where will you enjoy eating a given recipe - use vivid visuals.
- Why should they make a recipe?
- Along with your step-by-step photos, answer: How do you make this?
- Be descriptive but concise.
- Show EAT (expertise, authoritativeness and trustworthiness) through your writing.
- Should we use AI to help us write blog posts?
Connect with Sabrina Currie
Website)|Instagram)
