In episode 407, Jazzmine Woodard teaches us about DEI (diversity, equality and inclusion) and how to create inclusive content in our niche to make as many people as possible feel included and valued.
Jazzmine has balanced growing her food and travel blog, Dash of Jazz, with a corporate career in DEI for the last 8 years. In this time, Jazzmine has learned how to be inclusive in her content approach without alienating her niche audience. She has also cultivated an audience that engages with both food and travel content. In this episode, learn about DEI and how to avoid alienating your readers. Jazzmine discusses how we can position ourselves as teachers while respecting our readers' different tastes and making our content as accessible as possible.
- Respect your readers’ differences (i.e. in opinion and taste).
- Using captions on social media videos and alt text.
- Does each person have equal opportunity to enjoy your content?
- People who do feel included, really feel included by the extra measures we take.
- How can you make your links more inclusive?
- Be aware of the language you use to describe your recipes.
- How to be culturally aware on your blog.
- Provide as much information as possible for recipes.
Connect with Jazzmine Woodard
Website) | Instagram)
