259: Deliver Quality to Your Users by Updating Your Old Content with Kathy Berget
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Kathy is the blogger behind Beyond the Chicken Coop. After retiring from her elementary school principal job in 2021, she has delved into, and seen the power of, updating older content. This is a great way to be a more efficient food blogger, ensuring all published content is providing value to the end user. - Start by creating a spreadsheet containing the information about all of your content. - Comb through every single blog post systematically. - Kathy talks through her strategy for optimizing each blog post. - Consider batching to further streamline your updating process.