Tonya Hall talks with Joanna Popper, global head of virtual reality for location based entertainment at HP, to learn more about location-based entertainment, including the importance of understanding your consumers' demographic and interests.
FOLLOW US
Subscribe to ZDNet on YouTube: http://bit.ly/2HzQmyf
Watch more ZDNet videos: http://zd.net/2Hzw9Zy
Follow ZDNet on Twitter: https://twitter.com/ZDNet
Follow ZDNet on Facebook: https://www.facebook.com/ZDNet
Follow ZDNet on Instagram: https://www.instagram.com/ZDNet_CBSi
Follow ZDNet on LinkedIn: https://www.linkedin.com/company/zdnet-com/
Follow ZDNet on Snapchat: https://www.snapchat.com/add/zdnet_cbsi
Learn more about your ad choices. Visit megaphone.fm/adchoices)
