cover of episode 537: Square Minus One

537: Square Minus One

2024/11/11
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Chapters

Apple is exploring smart glasses, but internal politics and market dynamics pose challenges. The optimistic view is that Apple has been experimenting with the category and is gathering feedback to refine the product.
  • Apple is internally exploring smart glasses under the project name 'Atlas'.
  • The project is at an early stage, focusing on gathering employee feedback.
  • There are concerns about internal politics and turf wars within Apple affecting the project.
  • The optimistic view is that Apple has been experimenting with the category and is gathering feedback to refine the product.

Shownotes Transcript

Jason's gotten his hands on the M4 MacBook Pros, the M4 iMac, and a visionOS widescreen Mac display. (And we're both considering Mac mini purchases.) Plus: Apple's issues with new products, and the threat of huge EU fines.

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