****Points for Good)** **is a programme partner for brand loyalty programmes that allow customers to donate reward points toward a social purpose.
Listen to Tom Peace) highlight this amazing business, started in India by** Brian Almeida) **as Points for People and expanding globally. Brands have long partnered with charities, but keeping the relationship successful long-term can be a labor-intensive task.
With a flexible platform that allows brands to customize the points structure and the charities offered, Points for Good is a great choice for loyalty managers with proven experience that satisfies an emotional loyalty connection with customers.
Hosted by Tom Peace
**Show Notes :- **
1)** ****Points for Good **)
Brian Almedia)****
#185: Create Emotional Loyalty With Points For Good)****
