Key insights from Raghu Mahadevan), Chief Digital Officer for 7-Eleven), and his interview from November 2021.
Tom Peace), from The Loyalty People), shares his insights from this fascinating interview where Raghu talks about some extremely interesting innovations that 7-Eleven uses to create customer engagement.
7-Eleven had shared how their brand value is driven by customer loyalty and good old-fashioned service, convenience and customer experience as well as innovation.
Tom shares his learnings from how 7-Eleven listen to their customers and react quickly to provide solutions that bring 7-Eleven to the heart of the local community.
Hosted by Tom Peace.
Show Notes:
1) **Raghu Mahadevan, **Chief Digital Officer for 7-Eleven)
2) 7-Eleven)
3) LTL#161: 7-Eleven Shares Secrets to Success & Driving Loyalty with 7REWARDS.)
4) Tom Peace)
**5) ** )The Loyalty People)