In episode 429, Megan chats to Samantha Erb about how she grew her Instagram account to more than 82K followers mainly using reels.
Samantha is the busy woman behind Everyday Family Cooking for the last 4 years. She began the blog in the summer of 2019 and worked her way through COVID growing the blog while being mom to two small kids at home. Since then, Sam has grown the site tremendously along with her Instagram account to 82.5K mainly using reels. In this episode, Sam shares her Instagram growth strategy in detail, including how she edits her videos, if and how she chooses trending sounds and how she uses captions to her advantage.
- What do you gain from building a community on Instagram?
- What kind of videos do well?
- Repurpose your existing videos to create a bank of reels.
- How to pick sounds that will give you more views.
- How to select hashtags (including volume).
- What determines if a reel will do well once it's posted.
- What videos/recipes will work best (niched, curiosity, ooey gooey, over the top etc).
Connect with Samantha Erb
Website) | Instagram)
