133: Create Gift Guides Your Audience Will Devour with Megan Porta and Bethany Smith
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Gift guides are a great way to connect with your audience. Listen to this episode for tips about how to tap into gift guides as an additional stream of revenue. - Think about items you love, that fit your brand and that your audience will devour. - Consider product photo permissions before getting started. - Amazon Influencers is a program that eliminates the hassle involved with photo permissions. - Publish them well in advance of the holiday in order to give people ample time to shop!