In this episode of the podcast, host Kirsten interviews Brittany Ratelle, a successful entrepreneur who transitioned from a law degree to running her own profitable business. Brittany shares her journey from practicing law to helping other creatives and influencers understand the legalities of the online business world. She discusses the importance of **finding the 'sweet spot' **between one's knowledge, skills, and what people are willing to pay for, and shares tips on market research and branding. Brittany also provides insights into why it's important to continually innovate and adapt in the changing online market, including her own ventures into incorporating AI and digital products into her business.
Introduction: Overcoming Fear and Taking Action
The Value of Entrepreneurship and Marketing
The Evolution of Brittany's Career
The Importance of Adaptability and Growth
+ The Key to Starting a Business
+ The Importance of Action Over Perfection
Understanding Fear and Feedback in Business
Transitioning from a Professional Environment to Entrepreneurship
**Leveraging Your Professional Experience **for Your Side Hustle
The Power of Market Research and Understanding Your Audience
The Shift to Personal Branding and Content Creation
+ The Future of Business: Balancing Legal and Digital Aspects
The Importance of Legal Protection for Beginner Business Owners
Final Thoughts: The Intersection of Skills, Needs, and Profitability
**Sign up for our FREE Business Course) — for those who want to start a business, currently have a business and want to grow, or have a skill that they want to turn into a business go to: **https://www.millionaireuniversity.com/training).
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**Miss our conversation with top 1% Etsy Seller Teria Brooks)? Make sure to check out her episode **Keys To Selling Online: Insights from a Top 1% Etsy Seller)
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