What if solving just one basic problem was the key to a multi-million dollar business? Well, for Betsy Mikesell, it was! In this episode, host Kirsten Tyrrel interviews Betsy on her incredible journey as co-founder of Beddy's and how she transformed an everyday frustration around making her kids' bunk beds into a thriving company. Betsy shares her story of how a simple idea grew into a successful product, overcoming challenges, and scaling her business from a hobby to a household name. Whether you're an aspiring entrepreneur or just love a good success story, this episode is packed with insights on turning problems into opportunities. Tune in to hear how you can do the same!
The journey to founding Beddy's
Confidence and persistence in entrepreneurship
Overcoming funding and manufacturing challenges
Early success with influencer marketing
Expanding product line based on customer feedback
Scaling challenges and reinvestment strategies
Stepping back from the business
Impact on family life and children's involvement
Importance of gratitude and positivity in business
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